NexCen Launches Franchise Web Portal

NexCen Brands Launches Franchise Web Portal

NEW YORK--(BUSINESS WIRE)--NexCen Brands, Inc. (PINK SHEETS: NEXC.PK) today announced the launch of its NexCen Franchise Portal, a new website that offers a unique venue to prospective entrepreneurs interested in securing a franchise opportunity with one of the Company’s seven franchised brands. The NexCen Franchise Portal can be accessed at www.nexcenfranchises.com.

Through the web portal, potential franchisees can view all of NexCen’s franchise information in one location. The website features a streaming flash video guided tour through NexCen’s different brands, franchise news, and global opportunities for becoming a franchisee. Additionally, users can sign up for NexCen franchise events and seminars, as well as NexCen’s social network and mailing list.

Chris Dull, President of NexCen Franchise Management, Inc., the franchising subsidiary of NexCen Brands, stated, “NexCen’s Franchise Portal is an innovative website that showcases all of the franchise opportunities available through NexCen. We believe the new web portal will be an excellent resource to support our franchising platform and to market our brands, establish a personal connection with potential franchisees and ultimately grow our brand equity. Additionally, we expect the new portal to focus and streamline our advertising efforts and spend.”

Martin Amschler, Chief Development Officer of NexCen Franchise Management, Inc., stated, “We are thrilled about the launch of the NexCen Franchise Portal. Our web portal is packed with valuable information and resources that allow potential franchises to make informed decisions. Because this portal is exclusive to our franchised brands, we believe it will allow us to more effectively capture and manage qualified leads.”

The Company worked with Visual Media Pro, LLC in the development of NexCen’s Franchise Portal. For more information about Visual Media Pro, LLC please visit www.visualmediapro.com.

About NexCen Brands, Inc.

NexCen Brands, Inc. is a strategic brand management company with a focus on franchising. It owns a portfolio of franchise brands that includes two retail franchises: TAF™ and Shoebox New York®, as well as five quick service restaurant (QSR) franchises: Great American Cookies®, MaggieMoo's®, Marble Slab Creamery®, Pretzelmaker® and Pretzel Time®. The brands are managed by NexCen Franchise Management, Inc., a subsidiary of NexCen Brands.