Friday, February 5, 2010

Franchise Awards by Constant Contact

Constant Contact Announces Winners of First Annual Franchise Excellence in Email Awards
Leader in email marketing recognizes outstanding achievements in email marketing by Abrakadoodle, Geeks On Call and EmbroidMe
Feb. 5, 2010, 8:38 a.m. EST
http://www.marketwatch.com/story/constant-contact-announces-winners-of-first-annual-franchise-excellence-in-email-awards-2010-02-05?reflink=MW_news_stmp

WALTHAM, Mass., Feb 05, 2010 (BUSINESS WIRE) -- Constant Contact(R), Inc. /quotes/comstock/15*!ctct/quotes/nls/ctct (CTCT 17.67, +0.25, +1.44%) , a leading provider of email marketing, event marketing and online survey tools for small organizations, today announced the winners of its first ever Franchise Excellence in Email Awards. Abrakadoodle(R), Geeks On Call(R), and EmbroidMe(R) were recognized for their outstanding achievements in email marketing as judged by Constant Contact's Franchise team and guest judge Joel Libava, The Franchise King(R) and president of Franchise Selection Specialists Inc.

"One of the many great characteristics of a successful franchise is their creative use of technology," said Kevin O'Brien, director, National Accounts, Constant Contact. "This was very apparent as we reviewed the entries for the Franchise Excellence in Email Awards. From creative design to compelling content, franchise businesses not only understand email marketing, they use it to help build strong customer relationships. We are so pleased to recognize our three winning franchises for outstanding email marketing success."

The Franchise Excellence in Email Awards attracted submissions from franchisors and franchisees across the country and spanned multiple industries. The winning entries were selected in the following three categories:

Best in Show 2009: Abrakadoodle This award-winning franchise impressed the judges with its high open rates and significant subscriber growth by using best practices and continually incorporating reader feedback into future campaigns.

Best Overall B2C Email Campaign: Geeks On Call High open and click-through rates caught the judges' attention, but it was the creative use of templates and content designed to meet the needs of their audience, that helped Geeks On Call win in this category.

Best Overall B2B Email Campaign: EmbroidMe In the challenging B2B category, EmbroidMe set the bar high with diverse, yet relevant content that met the needs of its audience and led to a significant increase in sales directly attributed to its email campaigns.

Honorable Mentions: Constant Contact also would like to recognize the following franchises for receiving an honorable mention for their creativity and success in email marketing: BlackJack Pizza(R), Great Clips(R), SignARama(R), and WSI.

In addition to national recognition, the winner in each category will receive a customized Constant Contact email marketing template for their franchise and twelve months free use of Constant Contact Email Marketing for one franchisee*.

"Among the many excellent entries I reviewed, those that stood out to me were from the franchises that clearly understood their customer bases and used email marketing to communicate about their specific needs," said Libava. "I, myself, learned a lot about email marketing during the review process, and believe that franchises of all sizes can learn valuable marketing tips from these three winning organizations."

Franchise businesses interested in learning more about the Constant Contact franchise program and how email marketing can benefit their business should visit: http://www.constantcontact.com/industry/franchises.jsp.

* One free template and account awarded to ultimate winner per category. Free Constant Contact account starting 3/1/2010 to 3/1/2011. Free account includes Email Marketing for up to a total of 5,000 email addresses, Online Survey for up to a total of 5000 responses per month, Event Management for up to a total of 10 published events per month, Image Hosting and Archive. Use of this account is subject to Constant Contact's standard terms and conditions. Winner will be responsible for all fees for use of the accounts above the noted levels. Free custom template will be created by Constant Contact's custom services team and will be created on a timetable set by that team.

About Constant Contact, Inc.

With more than 300,000 customers, Constant Contact, Inc. is a leading provider of email marketing, event marketing, and online surveys for small businesses, non-profits, and member associations. Founded in 1995, Constant Contact helps small organizations grow stronger customer relationships by delivering professional, low cost, easy-to-use online tools backed with award-winning support, education and personal coaching. Constant Contact is a publicly traded company /quotes/comstock/15*!ctct/quotes/nls/ctct (CTCT 17.67, +0.25, +1.44%) with offices located in Waltham, Mass., Loveland, Colo., and Delray, Fla. To learn more, please visit www.ConstantContact.com or call 781-472-8100.

This press release contains "forward-looking statements" within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are made as of the date they were first issued and were based on current expectations, estimates, forecasts, and projections, as well as the beliefs and assumptions of our management. Words such as "expect," "anticipate," "should," "believe," "hope," "target," "project," "goals," "estimate," "potential," "predict," "may," "will," "might," "could," "intend," variations of these terms or the negative of these terms, and similar expressions are intended to identify these forward-looking statements. Forward-looking statements are subject to a number of risks and uncertainties, many of which involve factors or circumstances that are beyond Constant Contact's control. Constant Contact's actual results could differ materially from those stated or implied in forward-looking statements due to a number of factors, including but not limited to, the Company's ability to attract new customers and retain existing customers; the Company's dependence on the market for email marketing services for small businesses, nonprofits, and associations; general economic conditions and economic conditions specifically affecting the markets in which the Company operates; adverse regulatory or legal developments; the Company's ability to continue to promote and maintain its brand in a cost-effective manner; the Company's ability to compete effectively; the continued growth and acceptance of email as a communications tool; the Company's ability to develop and successfully introduce new products or enhancements to existing products; the Company's ability to manage growth; the Company's ability to attract and retain key personnel; the Company's ability to protect its intellectual property and other proprietary rights; and other risks detailed in Constant Contact's Quarterly Report on Form 10-Q for the quarter ended September 30, 2009 filed with the Securities Exchange Commission ("SEC") on November 6, 2009, as well as other documents that may be filed by the Company from time to time with the SEC. Past performance is not necessarily indicative of future results. The forward-looking statements included in this press release represent Constant Contact's views as of the date of this press release. The Company anticipates that subsequent events and developments will cause its views to change. Constant Contact undertakes no intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise. These forward-looking statements should not be relied upon as representing Constant Contact's views as of any date subsequent to the date of this press release.

SOURCE: Constant Contact, Inc.

Constant Contact, Inc.
Rosalind Morville, 339-222-5772
rmorville@constantcontact.com
or
PerkettPR for Constant Contact
Lisa Dilg, 313-399-0892
constantcontact@perkettpr.com

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